Insights Creator Accountability and Trusted Web3 KOLs: Why Trust Matters in Crypto Influencer Marketing When brands manage crypto influencer marketing independently, they face a 50-50 chance of campaign failure. Industry data shows influencer fraud costs brands $1.3 billion annually. Lever.io eliminates these risks through comprehensive creator vetting and escrow-protected payments.
Guides Why Bundled Web3 Influencer Campaigns Work Better (and How to Plan One with Lever.io) Reach more users, streamline your campaign, and improve ROI by combining KOL deliverables into strategic packages.
Guides The Complete Guide to Earning as a Web3 Creator: From Zero to Crypto Influencer Web3 is revolutionizing crypto influencer monetization. Learn how to grow your crypto audience, diversify income streams, and secure vetted brand deals with Lever.io’s creator marketplace.
Insights Top Crypto Games 2025: Play and Earn (P2E) and Web3 Gaming Web3 gaming has matured beyond speculative P2E models into a sophisticated ecosystem powered by blockchain infrastructure, user ownership, hybrid models, AAA titles, and immersive gameplay, ushering it into the mainstream in 2025.
Insights Make Your Brand the Best Crypto Twitter Account to Follow in 2025 | A Strategic Guide for Web3 Learn how top Crypto Twitter accounts grow in 2025 and how your Web3 brand can leverage influencer marketing to build trust, credibility, and become the best crypto Twitter account to follow.
Insights Why Crypto Twitter Influencer Marketing Still Dominates Web3 in 2025 Crypto Twitter influencer marketing still dominates in 2025. It’s where Web3 stories start, KOLs shape opinion, and real traction happens.
Insights Crypto KOL Marketing Strategies are Still Inefficient in 2025 | How Lever Solves It! For all its promise, crypto influencer marketing has historically been messy. The current landscape is riddled with operational challenges that create friction for both brands and creators, ultimately limiting the sector's potential for growth and effectiveness.
Guides Leveraging YouTube and Twitter to Ignite Web3 & Crypto Marketing Success Think of your marketing strategy like building a bonfire.
Guides How to Hire Crypto Influencers for Web3 Project Growth (Sector-by-Sector KOL Marketing Playbooks) Lever has created the following guides for deploying KOL marketing campaigns for nearly every kind of project in Web3.
Guides Your 7-Step Guide to Ideal Customer Profile (ICP) Crypto Marketing and Web3 Community Growth in 2025 This guide, co-written by Lever.io and CommunityOne, presents seven detailed steps to systematically combine the influential power of KOL marketing with active, structured community management.
Guides Maximizing Lever.io: A Strategic Guide to Using Web3’s Influencer Marketplace We give you the tools to find influencers that match your needs, safely fund your content requests, and collaborate with creators to reach your audience. Here's how!
News Lever’s Co-Founder Joins ETHDenver 2025 as a BUIDLathon Judge! Being chosen to evaluate the groundbreaking projects at ETHDenver underscores Art's deep expertise in crypto marketing, blockchain growth strategies, and emerging early-stage technologies.
Insights Web3 KOL Marketing Checklist: Harnessing the Power of Influencer Marketing in Crypto This article delves into the latest statistics and data shaping influencer marketing, highlighting the reasons why Web3 brands should leverage this rising trend.
Insights From Hype to Habit: Shifting Crypto Marketing Strategies from Short Horizons to Sustainable Growth If you’re marketing solely to pump your token’s price, you’re doing it wrong. Long-term success in Web3 depends on building real products, finding genuine users, and fostering a community that will stand behind you.
Insights What are Crypto AI Agents and Why Web3 Marketing Needs YouTube Influencers In this article, we’ll dive deeper into the concept of AI agents. Well also explore the growing importance of authentic marketing strategies, and uncover why YouTube influencers might just be the secret weapon for crypto projects seeking to stand out in a crowded digital arena.
News Access More Backend Data You’ll Only Find on Lever.io! Changes in EVC and RVPV have been live on the backend for months, and they are the latest (but not the last) data point added to the market’s UI.
Guides MasterClass Retrospective: More Crypto Influencer Insights from KOL Marketing Experts for 2025 From defining clear objectives to leveraging platform-specific strategies, our panel's advice provides a roadmap for brands looking to make an impact in Web3 and crypto.
Insights Master Crypto KOL Marketing: 7 Tips from Lever.io’s Web3 Influencer MasterClass (Video) Lever.io's recent Web3 Influencer MasterClass brought together a powerhouse lineup of crypto and Web3 marketing experts to share their insights on the art and strategy of Crypto KOL marketing.
News Lever.io’s Latest Enhancements: Revolutionizing Crypto Influencer Marketing with Tailored Recommendations Find the right KOLs and crypto influencers fast with Lever.io's new Recommendations Page. You'll see the best creators matching your project's goals, and you'll hire them for the best pre-negotiated rates on the market.
News Lever.io Beta Launch Success: Hire Crypto Influencers Today! The Lever.io beta rollout has been a resounding success! Requests have been rolling in as select waves of brands help test and improve our innovative market for crypto influencers.
Guides Maximizing Your Impact: A Guide to Finding the Best Deals on Lever.io (Video) Lever’s tools are designed to optimize your influencer marketing efforts, ensuring that you get the most value out of every campaign.
Insights Growth Hack: Leveraging Your Discord Mod for Community-Driven Web3 Marketing Mods are essential for keeping a community safe and organized by enforcing rules, managing conflicts, and using tools to ensure smooth operation—while also participating in chats and contributing to the startup grind.
Insights The Evolution and Future of Web3 Gaming in 2024 This article from Lever.io will first dive deep into why blockchain gaming may be the next big disruptor in tech.
Insights What are Prediction Markets: A Web3 Marketing Perspective This article covers how prediction markets work, their key components, and their possible business applications.
Guides Your Quick-Start Guide to Lever: 3 Easy Steps (Video) This short tutorial will show you how easy it is to get started on Lever.io. Find the right Web3 KOL or influencer for your startup in minutes, and get your deliverables in days, not weeks.
